A bold modern color pallet is combined with traditional illustration styling to create a fresh but trusted feel. Enough stand out to make a difference. A fresh choice for the consumer in an established sector. Feel good in buying free range.
Project Brief
New branding and product naming for a selection of free range meat products. Make it stand out in the busy sector.
Deliverables
Product naming, brand mark, illustration styling. Packaging design for cold meats, sausages and fresh chicken.